June 2020

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The Undercover Spy Lab

The Site – ImproveHoops.com

Flippa Listing - https://flippa.com/10565566-advertising-sports-and-outdoor

Date Sold - 6th June 2020

Price Sold For - $10,000

Age of Site When Sold – 2 Years

Details – Here's a good example of a relatively quick sale. Making just $398 a month, still reached a very niche $10,000 selling price.

Keywords Targeted – It targets keywords related to the basketball niche.

Backlinks – According to SEMRush there are around 992 backlinks in total from 182 referring domains.

What My Plan Would Be To Clone The Results – I would set up a brand new site using a domain name that had the word 'basketball' or 'hoops' in it. I would then create 1,000+ word content posts that target relevant keywords and place Amazon native ads on each page. I would most likely need to have 75+ posts on the site to become more of an authority but these can be added on an ongoing basis.

I would use social, Web 2.0 and PBN links to rank the site over the course of 12+ months. I would heavily focus on getting topically related and thematically related backlinks.

The aim would be to get to $1,000+ per month in profit and then sell for $40,000 - $50,000.

The Sniper Lab

The Sniper Lab is all about creating small 3-5 page websites that target buyer keywords with an Exact Match Domain (EMD).

You simply browse the Amazon marketplace to find products, then put those into the Google keyword planner and see what searches come up. Find one that gets 250+ searches a month that has a .com available domain and you're good to go!

You can use a free keyword tool like this one to get more accurate search volumes than the Google keyword planner now gives you.

These are really simple sites to make and each can make you 4 figures in profit when you sell them. They make great additions to add to your Amazon empire.

This video has more information:

(Click the fullscreen icon to enlarge the video)

Here are some domains you can use right now (each one is available as I'm typing this):

 

bestbasketballhoop.net
basketballhoopreviews.net
buybasketballhoop.net
buybasketballball.net
basketballball.net
basketballballreviews.net
basketballsize5.net
basketballsize7.net
basketballboots.net
bestbasketballboots.net

 

 

 

 

These will obviously be snapped up fast by members but give you an idea of what to look for. A new list will be added every month.

The Ranking Lab

Leveraging Social Media

There are billions of people on the largest social networks, so why not take advantage of them to drive traffic to your niche websites?

All you need to do is create content for each platform and publish as often as you can. Some niche websites get 100% of their traffic from sites like Instagram, Facebook and YouTube.

My point is, if you're relying completely on Google, then you're missing out on tons of traffic that can help you make money faster than SEO.

Choose ONE platform and start publishing content as often as you can. Link to your niche website. Check the results and go from there. If it's working then keep doing it. If it doesn't, then choose another platform.

The Q and A Lab

There have been no questions this month but here are some previous ones:

 

Q – How do I know how much content to add?

A – The best way is to type your keyword into Google and check the top 10 sites. How many pages do they have? How many backlinks? By checking out the top 10 results, you can get a good idea of how big your site needs to be in order to rank aside those sites already ranking.

Q – Would I not be better off creating an Amazon FBA business instead?

A – Whilst there's money to be made selling your own products, there's also a huge amount of risk along with extra work too.

The reason I love Amazon associates, is because you can already see what is selling and target those products. With FBA, you have to take a risk on whether your products will actually sell for a profit. If you're going to give it a go, try and learn from an expert first before risking any money buying products.

Q – Would paid traffic not be faster than SEO?

A – Sure but it's also harder to make it profitable. The only way to get paid traffic to work is to target high ticket products and find a way to get cheap (but still targeted) clicks.

If using paid traffic, I would advise to send it to an optin page so you can collect their email addresses first before sending them to any products. If you send someone directly to Amazon then you can never contact them again and if they don't buy anything then they are gone for good.

SEO does take longer but the free traffic is worth it in the end.

 

 

Have a question? Send it in - tony@zonbootcamp.com